Sessions presented by Bob Negen: retail expert, author and speaker for WhizBang! Training

Mining Diamonds in Your Own Backyard: How to Get More from the Customers You Already Have

Sunday, August 11, 2013, 8:30 a.m. - 9:30 a.m.
Location: International Centre - Aviation Room

When most retailers think of growing their business they usually think of ways to get new customers in the door, when the simplest and most cost-effective way to increase sales is to do more with the customers you've already got. This session teaches simple, proven methods that can be implemented immediately to mine your current customer base - the “Diamonds in Your Own Backyard.”

Maximum Bang from Your Marketing Bucks: How to Get Loads of New Customers for Little or No Money

Sunday, August 11, 2013, 2:30 p.m. - 3:30 p.m.
Location: Congress Centre - Berton Room (Off Hall 7)

Does 15%, 20%, even 30% sales growth next year sound good? In this fun, dynamic session you’ll learn how to:

• Get customers to shop more often
• Generate more foot traffic
• Boost your average sale
• Jump-start your sales year-round
• Have a web and social media presence to leverage into $$$, and
• Create a community of customers who are excited about your business.

Real Life Retail: For All Retailers
Featuring retailer Janet Campbell

Monday, August 12, 2013, 10:00 a.m. - 11:00 a.m.
Location: International Centre - Meeting Room 1

Learn from one of the best! Award-winning retailer Janet Campbell of Mrs. McGarrigle’s will share her road map to success at the trade show, as well as in her retail store. This session will inspire and motivate you!

All attendees will receive a comprehensive Buying Guide.

Sessions presented by Debbie Allen: professional speaker and retail marketing mentor for over two decades

Reinvent Your Online Marketing to Increase Your Sales

Monday, August 12, 2013, 8:30 a.m. - 9:30 a.m.
Location: International Centre - Aviation Room

Discover tips, tricks and strategies that will re-energize your website and online marketing practically overnight. Learn how to create more leads, opportunity and online sales by utilizing the power of effective online marketing.

Learn how to increase your Internet domination and exposure through Google and YouTube. This presentation will showcase before and after examples of websites and will demonstrate step-by-step ways to quickly enhance your online marketing presence.

Discover the Secrets to Customer Attraction Branding

Monday, August 12, 2013, 2:30 p.m. - 3:30 p.m.
Location: Congress Centre - Berton Room

The retail business has changed dramatically. Is it time for your own retail reinvention? To attract today's savvy buyers and to build loyalty from them, you must be on target with your branding and marketing. Learn how a powerful, targeted brand will breathe new life, energy and income into your retail business.

Learn how to reposition, reprogram, refocus and reinvent your marketing. Discover how to develop a powerful brand awareness that dominates your competition and increases your sales.

These sessions are hosted by retail merchandising expert Leslie Groves of Interior Elements.
Location: Hall 1- Ontario Room (International Centre)

Dates: Sunday, August 11 to Tuesday, August 13

Creating Retail Harmony
10:00 a.m. - 11:00 a.m.
Learn how to emphasize merchandise by dramatic use of lighting, by effective use of signage and graphics and by strategic placement of merchandise on fixtures.

Seasonal, Holiday and Sale Promotion Display Tricks
12:00 p.m. - 1:00 p.m.
Gear up to sell even more by learning how to maximize your special displays and events.

Special Touches for Eclectic Merchandise
2:00 p.m. - 3:00 p.m.
This is for those retailers who want to show off a more diverse product selection. Learn how to mix and match the most unexpected and eclectic items ranging from personal accessories to home décor.

“Modern Glamour” WINDOW DISPLAY GALLERY
Location: International Centre, Hall 2 - Booth 2401 (New location)

Today’s modern mood of subdued elegance merges texture, shimmer and shine to create sophisticated looks in unexpected ways, using the latest home décor and decorative accessories. Six window montages will illustrate different contemporary styles.

Live window display demonstrations are hosted by top stylists - Gwen Northup and Kirsten Hildebrandt:

Daily Sunday to Tuesday: 11:00 a.m., 2:00 p.m., 4:00 p.m.
Wednesday: 11:00 a.m.